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In the scope of achieving the complete promotion of a tourist destination, Apertur conducts the following actions:
Strategic plan of Tourism. In order to know the tourist resources to harness and/or to create, moreover to establish a calendar of actions selected for and focused to the tourist promotion.
Adaptation to the destinations offer. In order to begin the commercialization in a new market it is required to select and to adapt the tourist resources of that destination
Sale to tour operators and travel agencies, performing visits to the headquarters of the most important tour operators and travel agencies, in company of a senior officer of the Public Institution.
Sale to collectives with commercial law actions to local associations, committees of company, pre-pensioners’ and sport organizations, amongst others
Attendance to fairs, by previously determining the markets with major interest to visit, as to promote with greater effectiveness the tourist destination.
Actions for travel agencies, offering room promotions for the trip agents, familiarisation-trips, etc.